Visual Communication (BVK)

Study graphic design in Hanover with a practical orientation

For designers and creative minds, the Hochschule Hannover – University of Applied Sciences and Arts offers a Bachelor's degree course that combines creative design with craft creativity. The degree course ideally prepares students for jobs in the design, culture and media industries by familiarising them with the conception, design and creation of analogue and digital products during the eight-semester degree course.

Brief overview

  • Degree

    Bachelor of Arts (BA)

  • Start of studies

    Winter semester

  • Form of study

    Full-time and part-time

  • Admissions procedure

    Selection procedure / aptitude test

  • Field of interest
  • Pre-study internship


[Translate to English:] Visuelle Kommunikation an der Hochschule Hannover studieren

The course

"Design is a relationship between form and content." Paul Rand

[Translate to English:] Studienplatz Visuelle Kommunikation Hochschule Hannover


"Design is thinking made visual." Saul Bass

[Translate to English:] Studiengang Visuelle Kommunikation an der Hochschule Hannover

The entrance requirement for the course is demonstrated by the general university entrance qualification, the subject-related university entrance qualification, the entrance qualification for universities of applied sciences, the matriculation examination or a previous education recognised by the Ministry of Education and Cultural Affairs as being of equal value. This course always starts in the winter semester. Proof of a special artistic aptitude is required for all degree courses of the Department of Design and Media. For this purpose, samples of work must be submitted directly to the Department of Design and Media by 15 March together with the application for admission to the artistic entrance examination. After reviewing the samples, the university will inform all applicants whether they will be invited to the practical examination.

The practical examination takes place in May and lasts one day. Good to know: You can take the entrance examination up to two years before you start your course.

Further information and the application for admission to the entrance examination can be found at:

You are welcome to send your queries by email to:

You are also welcome to visit our website for applicants:

For more information about the course, please visit:




During their training, our students learn graphic design, editorial design, graphic storytelling and design history. We focus on the proximity between theory and practice, and the Bachelor's degree course is divided into two sections. You learn theoretical and design skills in the first three semesters. In order to be able to solve the set communication tasks, our students learn methods for research, analysis, conception and design as the basics of visual communication. You can use these theoretical skills in practical seminars and projects. Students at the Hochschule Hannover work on creative and innovative design tasks either alone or in project groups.

Practical experience

In the second stage of your course, you can set your own focus through practice-oriented project seminars. The practical phase also gives you a first insight into professional working life and contacts to future professional fields. To gain practical experience during your studies, you can contribute to the magazines of Hochschule Hannover – University of Applied Sciences and Arts. The innovative student magazine "Brasilia" and the online magazine "" of the Faculty III of the Hochschule Hannover – University of Applied Sciences and Arts have already received renowned design awards. In addition to the lectures and seminars, the university offers you the opportunity to realise your ideas and expand your own skills.

Further information